MCP tool reference

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This MCP tool reference covers every tool Quillly gives your AI: what each one does, whether it reads or writes, which plan includes it and the lowest team role that can use it. Your AI picks MCP tools by itself, so use this page to see what it can do and where to limit it.

Four checks Quillly runs before any MCP tool: team role, product line, the connection's switches and call limits

How to read this MCP tool reference#

  • Plan. Each section names the plans that include its tools. Content + Analytics plans and the 14-day trial get up to 61 tools. Analytics plans get 15: the website, feedback, Analytics and Directory Submission tools. When a trial ends without a plan, 11 remain: the website, feedback and Directory Submission tools.

  • Reads or writes. The read-only label Quillly gives each tool, MCP's readOnlyHint. Apps such as ChatGPT use it to decide which calls need your OK (OpenAI's developer mode guide). A few lookups carry the write label because they save what they find, such as check_page_seo.

  • Lowest role. The lowest team role that can use the tool by default, on a website someone shared with your organization. On your own websites, your plan decides. Roles go from Viewer to Writer, Editor and Admin, and the organization's owner can use every tool.

MCP tools outside your plan, and those switched off for the connection, are left out of your AI's list. Every call that succeeds counts toward your calls a day, reads included.

Open Connections

Websites and account#

Plan: every account, including after a trial ends.

Table

Tool

What it does

Reads or writes

Lowest role

list_websites

Lists your websites and the content types each one has.

Reads

Viewer

get_website

Shows one website's settings, search engines and Domain Rating.

Reads

Viewer

update_website_settings

Changes a website's theme, fonts, branding, SEO settings and the limits every session follows, such as the weekly limit on new posts.

Writes

Admin

capture_screenshot

Screenshots a public web page and stores the image on your website.

Writes

Viewer

report_feedback

Sends a bug report or a suggestion to the Quillly team. Not counted in your limits.

Writes

Writer

submit_product_feedback

Records your answer to Quillly's one-time rating question. Not counted in your limits.

Writes

Writer

On a shared website, update_website_settings needs Edit site settings on Websites, which only admins have by default. Inside one call, the theme and fonts also need Change theming and CSS on Brand, and the name, logo and menus need Edit copy and images, as Team roles and access explains.

Content#

Plan: Content + Analytics and the trial.

Table 2

Tool

What it does

Reads or writes

Lowest role

list_content

Lists posts, docs pages, changelog entries or news, with scores and public URLs.

Reads

Viewer

get_content

Reads one item in full, with its score, keywords and indexing.

Reads

Viewer

create_content

Creates an item. It is saved as a draft unless your AI asks to publish.

Writes

Writer

update_content

Edits an item with find-and-replace patches or a rewrite, then scores it again.

Writes

Writer

publish_content

Puts an item live, or schedules it, if it passes the publish checks.

Writes

Editor

unpublish_content

Takes a live item back to draft. Its URL then returns "not found".

Writes

Editor

archive_content

Takes an item off your site without deleting it, so you can restore it. With redirect_to, it merges the item into another live item in the same section: its URL redirects there, and internal links follow.

Writes

Editor

delete_content

Deletes an item for good. A writer can delete only their own unpublished drafts.

Writes

Writer

duplicate_content

Copies an item as a new draft.

Writes

Writer

bulk_create_content

Creates up to 10 drafts in one call.

Writes

Writer

bulk_update_content

Moves up to 50 items between folders, or changes their status, in one call.

Writes

Editor

manage_web_story

Builds, checks, publishes or removes an item's Web Story.

Writes

Writer

search_images

Finds Unsplash photos, with the credit line to paste under them.

Reads

Writer

list_fonts

Searches Google Fonts and suggests pairings.

Reads

Viewer

list_folders

Shows your folders as a tree.

Reads

Viewer

create_folder

Creates a folder, inside another one if you like.

Writes

Writer

update_folder

Renames, recolors or moves a folder.

Writes

Writer

delete_folder

Deletes a folder. Its items move up a level, and nothing is deleted.

Writes

Editor

get_page_issues

Audits your Site pages for technical SEO problems, with a fix for each.

Reads

Viewer

get_indexing_issues

Explains why pages are not indexed on Google, Bing or Yandex, and how to fix it.

Writes

Viewer

start_indexing_revalidation

Asks a search engine to check a fix again, like the Validate fix button in Search Console.

Writes

Admin

get_news_sources

Lists the feeds and news APIs your news section uses, and whether each works.

Reads

Viewer

get_news_candidates

Lists new stories from those sources.

Reads

Viewer

get_recent_publications

Lists what was published on your websites since a given time.

Reads

Viewer

SEO and research#

Plan: Content + Analytics and the trial. Research tools spend research credits, and repeating a lookup within 14 days costs nothing.

Table 3

Tool

What it does

Reads or writes

Lowest role

check_blog_seo

Scores an item from 0 to 100 across 14 categories.

Reads

Viewer

get_seo_report

Reads the last score without checking again.

Reads

Viewer

get_blog_seo_patches

Lists the fixes for an item, with the points each one adds.

Reads

Viewer

get_blog_seo_panel

Shows one item's search queries, clicks and positions, and keywords close to page 1.

Reads

Viewer

get_site_seo_overview

Sums up SEO health across a website, including broken internal links.

Reads

Viewer

bulk_seo_audit

Lists every item with its score and top fixes, worst first.

Reads

Viewer

check_page_seo

Scores your Site pages. With search, it also checks each page's keyword, for up to 2 credits a page.

Writes

Viewer

suggest_internal_links

Suggests links from an item to your other posts and docs pages.

Reads

Writer

research_keywords

Finds search volumes and related keywords. Google figures cost 1 credit and come sorted by expected_clicks, the monthly clicks a page-one result could still get; Bing figures are free.

Reads

Writer

check_serp

Shows Google's live top 10 for a keyword, how strong each site is, and click_share: how much of a normal page-one click rate the results leave after an AI Overview or other answers. 1 credit.

Reads

Writer

competitor_gap

Lists keywords a competitor ranks for and you do not. 5 credits.

Reads

Admin

find_link_prospects

Finds pages to pitch for links, from a competitor's backlinks. 15 credits.

Reads

Admin

save_keywords

Saves keywords to Keyword targets on Focus list. Free.

Writes

Writer

get_saved_keywords

Reads your keyword targets with their expected_clicks, and flags figures older than 30 days. Free.

Reads

Viewer

save_link_prospects

Saves link prospects to Outreach targets on Focus list. Free.

Writes

Writer

get_saved_link_prospects

Reads your outreach targets and their status. Free.

Reads

Viewer

Agent planning#

Plan: Content + Analytics and the trial.

Table 4

Tool

What it does

Reads or writes

Lowest role

get_content_strategy

Returns the session brief: the plan, the limits, the writing rules and your notes.

Reads

Viewer

get_content_suggestions

Finds posts to improve: thin, stale, low-scoring or close to page 1. Its prune list names live posts with no search impressions after 90 days, as Pages to prune explains.

Reads

Viewer

get_website_notes

Reads Agent Notes left by earlier sessions and by you.

Reads

Viewer

update_website_note

Adds, edits or resolves a note in Agent Notes.

Writes

Writer

Analytics#

Plan: Analytics plans, Content + Analytics and the trial.

Table 5

Tool

What it does

Reads or writes

Lowest role

get_website_analytics

Reads visitors, sources, top pages, countries, goals and conversions, and checks your tracker.

Reads

Viewer

get_search_performance

Reads clicks, impressions, positions and top queries from every connected search engine, with Google's announced updates and any site-wide drop.

Reads

Viewer

manage_analytics_goal

Lists, creates, edits or deletes goals, and marks goals as conversions.

Writes

Admin

manage_analytics_funnel

Builds funnels of 2 to 8 steps and works out where visitors drop off.

Writes

Admin

Directory Submission#

Plan: every account, including after a trial ends.

Table 6

Tool

What it does

Reads or writes

Lowest role

get_submission_kit

Reads your submission kit, the answers directory forms ask for, and what is missing.

Reads

Viewer

update_submission_kit

Writes or improves the kit's text. You add the logo and screenshots in the dashboard.

Writes

Editor

list_directories

Lists the directories, with each one's Domain Rating and your status there.

Reads

Viewer

update_directory_submission

Records or schedules a submission, or marks it Needs attention.

Writes

Admin

get_launch_plan

Shows your scheduled launches, day by day.

Reads

Viewer

Earning#

Plan: Content + Analytics and the trial. These tools appear only when the Earning menu is in your dashboard, and they use your own Amazon connection from Earning → Amazon.

Table 7

Tool

What it does

Reads or writes

Lowest role

search_products

Searches Amazon and returns product links with your affiliate tag.

Reads

Writer

get_product

Looks up up to 10 Amazon products by ASIN.

Reads

Viewer

Change what your AI can use#

You can switch off any tool in this MCP tool reference, for one connection or for a whole team role:

  • For one connection: open it on Connections and switch tools off under Enabled tools. API keys, OAuth and tool access shows how.

  • For a team role: the owner or an admin opens Organization, then Agent tools, picks a role and switches tools on or off. A tool switched off there stays off, whatever a teammate's key allows.

The Agent tools card on the Organization page, with the Writers role selected and Publish Content switched off by default

Open Organization

Note

Switches choose tools, not rights. Even with a tool switched on, a writer can change only the content they wrote, and a viewer cannot change content at all.

Old tool names#

Some tools were renamed when docs and changelogs arrived. The old names are left out of this MCP tool reference, but they still work. list_blogs, get_blog, create_blog, update_blog, publish_blog, unpublish_blog, delete_blog, duplicate_blog and archive_blog run the matching _content tool. bulk_create_blogs and bulk_update_blogs run bulk_create_content and bulk_update_content.

Common questions#

Why does my AI not see a tool from this page?#

It is switched off for the connection, it is outside your plan, or your organization turned it off for your role. Earning tools also need the Earning menu. Open the connection on Connections to see its Enabled tools.

What happens when my AI calls a tool it cannot use?#

Nothing runs. Quillly answers with the reason and the fix, such as the plan that includes the tool or where to switch it on, and your AI passes it on to you.

Do the research tools use my calls a day or my credits?#

Both. Each call that succeeds counts toward your calls a day, and the research tools also spend the credits shown in the table.

  • Connect your AI: the apps you can use and how to connect them.

  • Your first session: example prompts and what Quillly refuses.

  • API keys, OAuth and tool access: switch tools off for a key and check your limits.

  • Plans, trial and limits: what each plan includes.