Chapter 2
SEO Fundamentals for AI-Generated Blogs
AI can write great content, but ranking on Google requires more than good writing. Here are the SEO basics every blog post needs to get right.
Title tags
Your title tag is the most important on-page SEO element. It appears in Google's search results and browser tabs. Keep it under 60 characters, include your primary keyword near the beginning, and make it compelling enough to click.
Meta descriptions
The meta description appears below your title in search results. While it doesn't directly affect ranking, a good meta description increases click-through rates. Keep it under 160 characters and include your target keyword naturally.
Heading structure (H1-H6)
Use one H1 (your title), then organize content with H2s for main sections and H3s for sub-sections. This helps both readers and search engines understand your content structure. Include your target keyword in at least one H2.
Keyword placement
Include your target keyword in these key locations: the title, first paragraph, at least one H2, and naturally throughout the body. Aim for a keyword density of 0.5-3% — enough to signal relevance without looking spammy.
Content length and depth
There's no magic word count, but longer, more comprehensive content tends to rank better for competitive queries. Aim for at least 800 words for standard posts and 1,500+ for pillar content. Depth matters more than length — cover the topic thoroughly.
E-E-A-T signals
Google values Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T). Add author information, cite credible sources, include original insights, and make sure your content demonstrates real knowledge — not just AI-generated filler.
How Quillly helps
Quillly scores every blog against 14+ SEO criteria in real-time. Your AI can check the score and fix issues before publishing — no guessing, no manual auditing.